Free Margin & Markup Calculator
Price your products or services with confidence. Enter cost and price (or your target margin) and instantly see profit margin, markup percentage, and profit per sale.
Margin and markup are easy to confuse and easy to get wrong — and getting them wrong quietly eats your profit. This calculator solves for whichever value you're missing: give it cost and price to get margin, or give it cost and a target margin to find the price you should charge.
Margin is profit as a % of the sell price. Markup is profit as a % of the cost. They're never the same number — a $10 cost item sold for $20 has a 100% markup but only a 50% margin.
Frequently asked questions
What's the difference between margin and markup?
Margin is profit as a percentage of selling price; markup is profit as a percentage of cost. This calculator shows both from the same inputs.
Can I calculate price from a target margin?
Yes — enter your cost and desired margin percentage to find the price you should charge.
Is this useful for service businesses, not just products?
Yes — freelancers use it for project pricing just as often as product sellers use it for inventory.
Is it free?
Yes, completely free with no signup and unlimited calculations.